The holiday season brought quite some revenue for Apple this holiday season. During Christmas and the first week of the New Year customers spent over $1.1 billion on apps and in-app purchases. Apple Marketing SVP Philip Schiller said :
“The App Store had a holiday season for the record books. We are excited that our customers downloaded and enjoyed so many incredible apps for iPhone, iPad, Mac, Apple Watch and Apple TV, spending over $20 billion on the App Store last year alone,” said Philip Schiller, Apple’s senior vice president of Worldwide Marketing. “We’re grateful to all the developers who have created the most innovative and exciting apps in the world for our customers. We can’t wait for what’s to come in 2016.”
This proves that App Store sales are skyrocketing. On January 1st alone people spent $144 million in the App Store, a new record for its history. Home much did you spend on apps during the holidays?